For Netflix’s Holiday Shopping Livestream, I served on the core development team behind a real-time scavenger hunt experience inspired by Stranger Things, Bridgerton, and Squid Game, filmed inside the Netflix Store at The Grove in LA. I collaborated closely with the lead writer to craft copy that captured Liza Koshy’s comedic tone, weaving in IP-specific trivia and jokes tailored to each show’s section of the store.

       On the production side, I managed all incoming client assets—fonts, logos, and holiday-themed graphics—ensuring brand consistency from the start. I translated the working script into a detailed storyboard and comprehensive asset list, which I used to assign deliverables across a team of designers. I also oversaw stakeholder approvals and managed the on-time delivery of the final broadcast graphics package.      





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