I partnered with the Creative Director and Lead Writer to develop the livestream format for Unboxing Wakanda Forever, promoting exclusive Black Panther products at Target. As Production Manager, I oversaw cross-functional execution—conducting research on host Andre Meadows, aligning tone to respectfully acknowledge the passing of Chadwick Boseman, and managing a team of video editors and graphic designers from pitch through revision to final delivery.
To enhance interactivity, we introduced live trivia moments woven throughout the show. I also created a comprehensive visual run of show, mocking up every on-screen graphic to streamline approvals and align all stakeholders early in the process.